Air NZ “How far can I go”: Innovative RIA!
After bitching about the poor online booking facilities of House of Travel, Flightcentre and STA Travel NZ yesterday, I’m happy to show you a cool, innovative and rich sales support tool by Air New Zealand: “How far can I go?”
It’s easy to use and motivates potential customers to book a flight for a vacation or the occasional weekend trip with them (“Hey darling, let’s spend $200 for flights and see what we could do with it!”).
Well done, Air NZ, well done!
that’s got to be one of the slickest tools I’ve seen. Nice. Doesn’t appear to be Flex based, see http://www.jamesward.org/is_it_flex/, but that doesn’t detract from its uber goodness.
DK